About the Project
year : 2025
Freshpet dog food needed a landing page that could speak credibly to clinicians, not just pet owners. Brought in as a first-year designer at Digital Surgeons, I designed a product applications page for Freshpet Vet that made it easy for veterinarians to find what they needed: structured case studies showing Freshpet food in real patient scenarios, video testimonials from fellow vets, and tailored product recommendations tied directly to clinical use cases. The result is a page built around trust and clarity, one that positions Freshpet as a genuine resource in everyday patient care.
Deliverables:
- Copy Doc Drafting
- Figma Wireframes
- Figma Mockup
- Figma Prototype
- Developer Handoff
Credits
- My Role:
- Lead Web Designer
- Agency:
- Digital Surgeons